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postsJune 24th, 2009
Tweet Roundup : Engaging ERG Membership Webinar
A roundup of tweets regarding today’s webinar on Engaging ERG Membership presented by NALC through Diversity Best Practices.
# That concludes our LIVE tweeting of the Webinar today. Thank you for following along and let us know if we can answer any questions! 2 minutes ago from web
# Mark your calendar for October 20th in San Francisco NALC West co-designed by Jennifer Brown Consulting! 2 minutes ago from web
# We have over 60 sites logged in to our webinar today: includes sites with multiple attendees! 4 minutes ago from web
# Webinars and teleconferences can help include virtual workers in your ERGs. 6 minutes ago from web
# Another reason to encourage involvement is the benefit of networking with senior executives. Take leadership roles in resource groups! 7 minutes ago from web
# Regarding succession planning – how to motivate? E&Y: get support of leadership to give formal credit for fulfilling goals: skills. 8 minutes ago from web
# Tie Employee Resource Groups and Diversity Council groups to national organizations that can support accomplishments + increase memberships. 10 minutes ago from web
# At ING: Virtual chapter leadership book discussion conference calls + Breakfast with executives like Speed-Dating + Diversity Symposiums. 12 minutes ago from web
# What is the legwork needed to set up ERGs? ESPN: Present to Senior executives & partnering with Jennifer Brown to present focus group data. 14 minutes ago from web
# Operating guidelines needed in order to make sure that ERGs are realistic and successful! #bestpractices #diversity Approval (HR) important. 15 minutes ago from web
# ESPN also says that there can’t be 30+ ERGs, they had to put a cap on the number and tie to the business case to be successful. 16 minutes ago from web
# ESPN’s answer: just starting out each ERG gets same amount and required to present at end of year on how they met their business goals. 16 minutes ago from web
# ESPN on how they budget money toward ERG groups & events: have a set amount. Audience wants to know what their financial support looks like! 16 minutes ago from web
# Succession Planning – how do you entice people to take on more challenging positions? 17 minutes ago from web
# Don’t assume that just because you sent the newsletter that its being read. Provide something that people want to forward and share often. 17 minutes ago from web
# We don’t see growth ONLY when we don’t execute what we say we are going to do and when we don’t create opportunities to communicate. 18 minutes ago from web
# Get leadership involved, communicate through creative channels (Facebook!) 18 minutes ago from web
# E&Y takeaways: creativity to align to decision maker values, encourage active participation, always comes back to communication & awareness. 18 minutes ago from web
# Membership grew by 100% just by partcipating in one LGBT event. #corporate #diversity 18 minutes ago from web
# At E&Y: Leadership was actively involved in events, cheering them on. Added to the learning and the success of ERGs (LGBT ERG especially). 19 minutes ago from web
# BEYOND: In 2003 they were just an email list of 50; when marriage equality became news, the group became a resource for direction. Now 1600+. 20 minutes ago from web
# Challenges at E&Y: Decentralized population, how to communicate, how to define “resources” differently in this economy. 20 minutes ago from web
# Next up is Ernst & Young talking about inclusiveness and specific issues tackled by their ERGs, sharing about BEYOND: LGBT & Allies group. 21 minutes ago from web
# Develop a standard for measuring ERG progress and success (membership #s, sponsored events, awards, impressions, community service). 21 minutes ago from web
# Share stories with other employees of ERG highlights and reach across to other biz units. 21 minutes ago from web
# Multi-site event coordination (video teleconference web conferencing) allows ING to share events among chapters of the same ERG. 22 minutes ago from web
# To encourage membership, make meetings interesting with speakers and events not just information. Branding + reporting also important. 43 minutes ago from web
# Each ING ERG has national, chapter, and local officers ultimately reporting to the Office of Corporate Responsibility & Corporate Affairs. 44 minutes ago from web
# 50% of ING employees are #women, 2 females report directly to the CEO. Need to continue to develop women and encourage their engagement! about 1 hour ago from web
# ING is proud of their LGBT members in 20 + countries worldwide. #diversity #corporate about 1 hour ago from web
# ING is on deck to start presenting on engaging ERG membership on our webinar! Best practices of a mature ERG membership. about 1 hour ago from web
# Senior executives sometimes join ERGs in support of people their family who may identify with that group such as challenged or LGBT groups. about 1 hour ago from web
# Word of mouth is still an effective tool for recruiting ERG membership. ESPN started with 200 people after first event had 400, now 700! about 1 hour ago from web
# Membership drive is ongoing: internal HR newsletter promotes events going on through ERGs and leadership info. #diversity #corporate about 1 hour ago from web
# Use logos to tie branding for Employee Resource Groups with your corporate brand. #diversity #marketing #branding about 1 hour ago from web
# Loving the names of the 8 inaugural ESPN ERGs, chosen by members of each group. Join the webinar to find out what these are! #diversity about 1 hour ago from web
# ESPN shares some of their best practices with their parent company Disney. #diversity #corporate #leadership about 1 hour ago from web
# When designing the function of their ERGs, ESPN asked for business proposals from membership groups before selecting the final groups. about 1 hour ago from web
# ESPN raised awareness on ERGs by throwing an Expo for two days: booth to provide information for people to start to get involved. #diversity about 1 hour ago from web
# Stephanie is speaking on how JBC conducted focus groups then presented an executive summary to help ESPN plan ERG development. #diversity about 1 hour ago from web
# Stephanie from ESPN is now presenting on what their goals have been to meet diversity as a core value: Created ERGs + diversity council. about 1 hour ago from web
# A trend we have seen is that Gen Y workforce are more comfortable in a multi-cultural group than a race or gender-based group. #diversity about 1 hour ago from web
# We have to work laterally to make sure we are giving the most impact to the business case. Collaboration is key! about 1 hour ago from web
# Keys to ERG membership in the JBC perspective: generational motivators, regional balance w/HQ, succession plan, hybrid groups + biz impact! about 1 hour ago from web
# Now more than ever it is critical that we inspire leadership development. about 1 hour ago from web
# Goal of Employee Resource Groups: Get involved, take leadership roles, and drive business values. about 1 hour ago from web
# We are going to be LIVE-Tweeting the inaugural NALC webinar, getting started right now: Presentations by ING, E&Y, and ESPN moderated by JBC about 1 hour ago from web