The Society for Human Resource Management (SHRM) quoted JBC’s recent collaboration with Cisco, referencing our ERG Benchmarking study in the February 2011 article “Employee Resource Groups Drive Business Results.” JBC’s findings are used to promote the evolving nature of Employee Resource Groups. Our recent study has shown that engaging ERGs and other Affinity Networks leads [...]
In a challenging and rapidly changing marketplace, ERG’s are often underutilized. These groups can support staff members and train new leaders while also bringing measurable results to their parent companies. They may provide cultural competency to reach new markets, discover the most relevant aspects of a new product or service or even help identify a company’s next big idea. ERG’s also help companies identify and retain a diverse staff, forge connections with a broad base of consumers, and create fresh approaches to the needs of a new generation.
In a challenging and rapidly changing marketplace, ERG’s are often underutilized. These groups can support staff members and train new leaders while also bringing measurable results to their parent companies. They may provide cultural competency to reach new markets, discover the most relevant aspects of a new product or service or even help identify a company’s next big idea. ERG’s also help companies identify and retain a diverse staff, forge connections with a broad base of consumers, and create fresh approaches to the needs of a new generation.
Jennifer Brown Consulting (JBC), a leader in the field of workplace diversity, has spent years partnering with Fortune 500 firms seeking to increase innovation while connecting employees. The result of those partnerships is an innovative approach to the development and utilization of Employee Resource Groups, or ERGs, to drive business.
Jennifer Brown Launches Allies Initiative
One year after its groundbreaking study entitled, “Employee Resource Groups that Drive Business”, Jennifer Brown Consulting (“JBC”), a boutique workplace consulting firm, today announced it has commenced a new initiative focused on “allies”. A term most commonly used in the Lesbian, Gay, Bisexual and Transgender (“LGBT”) community, “allies” refers to those who don’t identify as LGBT, but who share a commitment to inclusion for all, and who are eager to contribute to corporate inclusion efforts.
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