We have all read the statistics about the changing nature of the workforce. Currently there are five generations that now share the workplace.

By 2015, Millennials will comprise the majority of the workforce, surpassing Generation X, and taking the reigns from Baby Boomers. Is your organization prepared for this?

We know that generational demographics are shifting, but has your company taken the time to plan? How does your workplace need to adapt in order to be inclusive of these diverse generations? What would your next generation workplace look like?
The diversity in generations manifests itself in the way different generations: approach work, relate to authority, view work/life balance, display different work styles, seek feedback, etc. Companies need to prepare themselves to manage this level of diversity in order to recruit, develop, promote and retain the best talent. This will require a new way of thinking about diversity in the workplace. It will also necessitate creating new platforms and processes in order to provide the customized work “experience” employees will demand.

Embracing generational diversity is as much about diversity as it is about the war for talent. Due to the tough economic times over the last several years, many employees have remained in positions and with companies that might not offer the entire package that suits their working needs. Therefore, once the economy improves there, there is a shift projected in the talent market because Millennials, most likely, will be the first to look for new jobs. Can your company afford to lose this talent?

If you would like to gain winning strategies and new insights into:

• Organizations like American Express, Toyota, and Boehringer-Ingelheim and how they have created innovative programs to engage all generations of workers
• Learn about generational workplace trends
• Learn best practices to capitalize on generational diversity in the workplace

Please join JBC on the “Generational Diversity at Work Grows Up” webinar hosted by Diversity Best Practices tomorrow, February 18, 2010, at 11:00am-12:30pm ET.

To register, follow this link … http://www.diversitybestpractices.com/node/497

Influencing others with your personal brand

Wednesday, August 19th, 2009
12:30pm – 1:45pm Pacific
Webinar registration $49.95

In a world where the average consumer sees over 3,000 messages a day, you want to make your message both memorable and desirable. In these tough economic times and in searching for your next career move, taking control of your personal brand is one of the most effective communication strategies you should employ. And for LGBT people, there has never been a better time to incorporate our identity into our brand as professionals – what we bring to the table is a growing differentiator for many leading employers. We must at the same time be sensitive to how our audience will receive our message, as well as do our homework on the receptivity of different professional environments. To learn about elements of successful brands, with an exploration of branding for LGBT professionals, please join us for this interactive session.

• Understand how others perceive you
• Define your most compelling brand attributes
• Explain what differentiates you from others
• Strategically integrate your identity as LGBT into your brand package

Jennifer Brown, CEO, Jennifer Brown Consulting
Jennifer Brown founded JBC to help talent at all levels redefine leadership for the future workplace. JBC’s training and coaching offerings target both traditional and non-traditional talent, encouraging them to promote their value proposition and recognize the new workplace rule, “The Personal is Professional”. Guided by a deep understanding of the experience of LGBT people and female professionals at work, Jennifer also advises senior management on creating healthy, open workplace cultures where every employee regularly “brings their whole selves to work”. Jennifer is a sought-after media commentator on these topics, with recent appearances on Sirius Radio’s “Out Q”, CBS News for Logo on Being Out at Work, and in Curve Magazine’s Career section. She is a popular Pride speaker, and frequently moderates panels on LGBT career issues, mainly focusing on being “out at work” in the corporate environment, specifically in senior or executive positions. She draws her observations and best practice examples from JBC’s consulting engagements across many industries, in leading companies such as American Express, Booz Allen Hamilton, Credit Suisse, The New York Times, Working Mother Media/Diversity Best Practices, Fortis, Cisco, BASF, Ernst & Young, ESPN, Chubb, and others. JBC is proud to be certified woman-owned by the WBE, as well as LGBT-owned by the National Gay & Lesbian Chamber of Commerce.

Tim Wikstrom, SVP Client Relations, Jennifer Brown Consulting
Tim Wikstrom oversees JBC’s pioneering ERG effectiveness and personal branding programs, playing a critical role in leadership and diversity engagements with clients such as Chubb, Booz Allen, State Farm and Cisco. He embodies JBC’s reputation for facilitating interactive, high-energy learning environments that enable collaboration across silos and seniorities, and has coached many JBC clients to identify authentic career paths and recognize and leverage their strengths in service of their ultimate goals . Tim will be presenting at multiple workshops at this year’s Out & Equal Workplace Summit in Orlando, and co-leading JBC’s engagement as design partner for the first-ever regional Network and Affinity Leadership Congress, NALC West, on October 20, 2009 in San Francisco.

To find out the answers to these and more questions and learn best practices on this important issue, join us for ERG Memberships.” Moderated by Jennifer Brown and Tim Wikstrom, of Jennifer Brown Consulting, and include guest companies such as Ernst & Young, ready to share their experiences, this is a perfect session for ERG members or leaders, HR and Diversity professionals charged with ERG oversight and management, or Executive Sponsors looking to understand how they can best support ERG activities.

Click here for information!

Join us for this webinar!

Companies that have already signed up include:
Boston Scientific
Eastman Kodak
Exelon
Ford Motor
Merck & Co.
Progress Energy
Schering-Plough Corporation